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Towards a 100% circular backpack

We accompanied a sports equipment brand in the design and creation of a new circular and responsible bag.

Towards a 100% circular backpack


A brand of board sports equipment wants to reduce the environmental impact of its bags as much as possible.


  • Definition of key criteria for solution selection (circular impact and feasibility)
  • Research, analysis and selection of circular materials
  • Identification of potential applications as well as opportunities and constraints of proposed solutions
  • Conducting a collective intelligence workshop with the brand and the selected solutions to define collaboration opportunities
  • Development of an action plan for the implementation of the solution.


9 solutions from Belgium, France, Great Britain and China selected with in particular :
- A biosourced material for straps
- More responsible dyes for the dyeing processYarn made from plastic waste